@article{oai:senshu-u.repo.nii.ac.jp:00005081,
 author = {江原, 淳},
 journal = {専修ネットワーク＆インフォメーション, Network and Information},
 month = {Mar},
 note = {In recent years, many smartphone apps that try to promote consumer behavior in retail stores have been developed. Introduces its function, the integration of information for customers, such as data processing big data and purchase history data is essential. The processing results must be able to provide real-time while customer is still in the store.},
 pages = {1--8},
 title = {マーチャンダイジングの情報化 : 小売店頭とスマートフォンアプリの動向},
 volume = {21},
 year = {2013}
}