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新興大国市場再考
https://doi.org/10.34360/00006554
https://doi.org/10.34360/0000655457879612-d5b6-444e-af97-9e2404604c4b
名前 / ファイル | ライセンス | アクション |
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3043_0001_15 (1.8 MB)
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2012-07-20 | |||||
タイトル | ||||||
タイトル | 新興大国市場再考 | |||||
言語 | ||||||
言語 | jpn | |||||
キーワード | ||||||
主題 | 立地資産, 販売市場, 生産立地, 研究開発 Masakazu, Imai, Locational Assets, Markets, Production Locations, Research and Development(R&D) |
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資源タイプ | ||||||
資源タイプ | departmental bulletin paper | |||||
ID登録 | ||||||
ID登録 | 10.34360/00006554 | |||||
ID登録タイプ | JaLC | |||||
別言語のタイトル(英) | ||||||
タイトル | Reconsidering Emerging Giant Markets | |||||
作成者 |
今井, 雅和
× 今井, 雅和 |
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内容記述 | ||||||
内容記述 | 本稿の目的はブラジル,ロシア,インド,中国(BRICs と称される)などの新興経済大国と外国企業の当該市場における活動について再考することにある。まずはこれらの国々の概要を整理し,筆者の国際ビジネスとビジネス立地に関する見方を提示する。そのうえで,これらの市場の販売立地,生産立地,それに研究開発立地としての特長と性格を検討する。最後に新興市場における企業活動によって,当該市場に留まらず,世界市場における競争優位を構築する方策について議論する。, (Research Note of “Reconsidering Emerging Giant Markets”) This is to reconsider emerging giant economies, i. e. BRICs(Brazil, Russia, India and China)and foreign company businesses in those markets. First, features of those markets are sketched and the present author’s view of international business and business locations is suggested. Then four economies’ markets, production locations and research and development(R&D) resources are examined. Finally, the note discusses how to manage emerging markets in order to create competitive advantages not only for those but also for other markets around the world. | |||||
公開者 | ||||||
出版者 | 専修大学経営研究所 | |||||
ISSN | ||||||
収録物識別子 | 2186-9251 | |||||
書誌レコードID | ||||||
収録物識別子 | AA12562863 | |||||
書誌情報 |
専修マネジメント・ジャーナル en : Senshu Management Journal 巻 1, 号 1-2, p. 159-168, 発行日 2012-03-20 |
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出版タイプ | ||||||
出版タイプ | NA |